Ayesha Sood is the cofounder of Jamun, an independent film company in Delhi that develops original fiction and non-fiction content. In 2016, she led Jamun in producing India’s first true crime podcast on the Aarushi Talwar case. She also wrote, directed and produced The Cherry On Top, which received critical acclaim and was screened at film festivals across the world. Ayesha has worked on multiple critically acclaimed films and documentaries including Indian Predator: The Butcher of Delhi and The Dewarists.
What makes true crime a successful genre? Lessons for journalists.